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Carnival cruise line has a new top marketing executive the company has named kathy mayor its new chief marketing officer, a role in which she will be responsible for. From before a traveler sets foot on a ship to after a trip is complete, digital is now at the forefront of everything the cruise line does, said carnival cmo kathy mayor. The cruise industry’s destination for market share, size and marketing trends. Carnival marketing can be easy when you think outside the box and reach your target audience with a direct-marketing campaign.
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Bux joins the company after having served most recently as global director of digital and social media marketing for old navy/gap inc. Sweepstakes are powerful tools and integral components of many brands’ marketing planning and strategies they are versatile, working hard as loyalty builders and.
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